Held under the patronage of H.H. Sheikh Ahmed bin Saeed Al Maktoum, President of the Dubai Civil Aviation Authority, Chairman of Dubai Airports, Chairman and Chief Executive of Emirates Airline and Group


Slighter SAL Stand: Innovation Hub - Hall 4

Slighter was created to help smokers achieve a healthier lifestyle through effective smoking reduction strategies embedded in our global impact smart solution.

Slighter features a learning lighter, an AI algorithm and an app, our solution targets 1 billion smokers worldwide that are considering to take a reasonable effort to reduce, quit smoking or monitor smoking behaviour. We are a team of 5 people and 3 part-time advisors, currently based out of Lebanon. We have also established offices in the UK and the USA. Our product engineering, AI, creativity, marketing and business development is done in-house, we are planning to grow our R&D team and business operations towards our product launch. Slighter algorithm and solution hold an USPTO issued patent. Our trademark is registered in the USA and Europe. Slighter received wide recognition from the international tech community by having been selected as a CES 2019 Innovation Awards Honouree in the 'Tech for a Better World" category, Top Pick at TechCrunch Disrupt SF 2018. Slighter was selected finalist at MassChallenge, Boston and BigBooster, Lyon competitions.

Based on accumulated user data, Slighter’s AI algorithm learns (records and analyses) a smoker’s behaviour and develops a tailored cessation program that gradually reduces the number of cigarettes per day. By successfully reducing daily intake of cigarettes, the user can reach an unprecedented level of confidence that would encourage her to make an extra effort and quit the smoking habit altogether with minimal withdrawal symptoms. Slighter is equipped with user-friendly analytics dashboard, it comes with motivational CBT notifications, community, gamification features and is connected to a mobile app via Bluetooth. In order to prove effectiveness of its concept, Slighter designed and home-assembled 300 Beta-prototypes that were tested with real smokers. The results proved to be impressive: 40% cross board reduction over the 2 months period, accompanied by minimal withdrawal symptoms.


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